We believe that the circular economy

With ROUND, we make a joint commitment to the 3 R’s (reduce, reuse, recycle).  

Each of us is already working towards a sustainable future. By joining forces, we can have a greater impact. We promote the conscious use of products and packaging, and encourage recycling, repair and reuse to keep materials in the value chain for as long as possible. All this with the environment and the well-being of current and future generations in mind. We assume our social role on behalf of the industry, encouraging innovation, developing knowledge and sharing it widely. In this way, we contribute to a circular world.

We believe the circular economy is the basis for a sustainable future.

At the core of our convictions lies the belief that the circular economy serves as the foundation for a sustainable future. Embracing the principles of reduce, reuse, and recycle, we advocate for a holistic approach to resource management that minimises waste and maximises efficiency. By promoting the circular economy, we aim to create a regenerative system where products are designed with longevity in mind, materials are recycled and repurposed, natural resources are protected, and the environmental impact is minimised. This paradigm shift not only addresses the pressing issue of resource depletion but also contributes to mitigating climate change and fostering a more resilient and responsible global community. We are committed to championing the cause of the circular economy, recognising it as a key driver for a thriving and harmonious world for generations to come.

Committed

We take our responsibilities. We keep our promises and commitments and do everything we can to achieve our objective.

Reliable

We say what we do and do what we say. Our data are truthful and we communicate our results transparently.

Unifying

We are open to dialogue with all our stakeholders. Everyone is heard and everyone contributes. Every voice, every opinion, every idea counts.

Always better

We want to keep getting better at what we do. We are constantly innovating and improving for a more circular economy.