Category: Campaigns

Did you know that the average household has over 130 batteries? Or that it takes 256 used batteries to make a new smartphone? These fascinating facts are shared with thousands of children every year during their visit to Villa Pila 2.0, an interactive and state-of-the-art educational experience unlike any other!  Recently, the students of Saint-Jean-Geest…

Fost Plus launched a new campaign focusing on better sorting this autumn. After all, without sorting it is not possible to recycle. The campaign puts things in order about what can and cannot go in the blue bag. The aim is to refocus the sorting message for PMD. This is necessary, because Fost Plus is…

Black Friday is an annual tradition. Recupel and Bebat responded to this with a twist and, for a joint campaign, removed the “L” from the name for their special “BACK Friday” action. This was the opportunity for them to encourage consumers to return their appliances and empty batteries that are gathering dust in their drawers…

As sustainability and circular economy initiatives gain momentum in Belgium, Febelauto continues to lead the charge in the automotive recycling sector. This is proved by their 2023 annual report, in which you can find good figures on the recycling of end-of-life vehicles and batteries from electrified cars. You can also find out more about their…